Zoho CRM is an omnichannel cloud-based customer relationship management platform, that helps global businesses take control of their business processes to build lasting customer relationships. The web-based platform can be customized to suit industries of all types and sizes. Zoho CRM offers integration with over 40 Zoho products and extends its capacity with more than 300 third-party app extensions, including G Suite, Office 365, Salesforce, and other popular apps. Zoho CRM offers an AI-powered sales assistant, Zia, that helps individual reps and sales teams detect anomalies in the sales process before they occur. Additionally, it suggests the best time to contact a prospect, and studies their sales patterns.
Why Zoho CRM?
- It enables users to connect with customers and prospects in real time, across all channels. They can see emails organized according to the CRM pipeline, allowing them to respond to the customers who matter most. Moreover, they can contact customers over the phone inside the CRM, with a single click.
- It allows customization of standard modules. Users can also add more functionalities so they can work the way they want to. They can customize views, filters, and fields, and decide how much data they want to see at any given time in the language they prefer.
- The communication between user’s computers and Zoho’s servers is encrypted using strong 128-bit keys (256-bit keys in many cases).
- Deluge (or Data Enriched Language for the Universal Grid Environment) is Zoho’s scripting language for customizing Zoho CRM and other Zoho software.